WE IDENTIFY: We are all a mixture of styles and preferences, We identify people on the results they achieve against goals they helped to create, We measure why individuals differ in the strengths of their intelligences, the so-called profile of intelligences, and the ways in which such intelligences are invoked and combined to carry out different task, solve problems, and progress in various domains, We define living enactment of the fundamental values held by most individuals within themselves, those values which form the cornerstones for all that they do, think, believe, and accomplish. WE VALUE INTELLIGENCE: We infuse our principles with the identification of an aspirational life what guides our Goals, not only the goals we achieve but how we achieve them. We enhance the spectrum of human capability, and the potential to be valued and productive in life with multiple intelligence analysis addressing the challenges and offering solid approaches to enhance human intelligences and individualized learning. WE MAKE A DIFFERENCE: We don't settle for less than being the best. We provide inspiration which is contagious and enables us to unleash creativity to help people achieve their goals. We encourage people to think beyond traditional academic measures of value and talent as a vital early step to enabling better self-esteem and bigger personal belief, confidence and aspiration.